Wherein Cindy Todd, Vice President of the Tennessee Aquarium, joins the Best Behavior Creative Club to chat about all the ins-and-outs and the behind-the-scenes events that unfold on a daily basis when running one of the United States most popular Aquariums.

We hit on marketing efforts such as social media and influencers, as well as talk about educating the general public on important freshwater conservation efforts right here in Tennessee and beyond. The mission of the Tennessee Aquarium is to connect people with nature and empower them to make informed decisions about water and wildlife. Since opening its doors in 1992, the Tennessee Aquarium has played a crucial role in Chattanooga’s economic development efforts and has become a nationally acclaimed attraction. A recent analysis by the University of Tennessee Center for Sustainable Business and Development reveals how their nonprofit organization leads the way to a future that is economically, educationally and environmentally sound.

This edition of the podcast was recorded live at the Music City Center in Nashville, TN, at the Governor's Conference on Tourism. We spoke with over twenty industry leaders across the state to discover the stories "behind Tennessee Tourism.” Best Behavior Creative Club is one of many original productions for Designsensory, positioned to act as a catalyst for additional original podcasts, limited series, and various other forms of content.